A Day in the Life of a Brand Photographer: BTS
Welcome to a behind-the-scenes look at a typical day in my life as a brand photographer! Today, I’m excited to share the journey of a recent studio branding photoshoot for an aspiring lifestyle coach. This session was all abStep into the world of brand photography with a behind-the-scenes look at a studio session for an aspiring lifestyle coach. From planning and setup to capturing professional headshots and dynamic lifestyle images, follow the journey of creating stunning visuals that elevate personal brands.out capturing Neli’s vibrant personality, professionalism, passion, and the essence of her brand. Let’s dive in to my day as a brand photographer!
Planning a Professional Branding Photoshoot
My day starts early with a cup of coffee and a review the inspiration photos we curated together on a Pinterest board. I go over the shoot schedule, the shot list, and any special requests from the client. For today’s session with our aspiring lifestyle coach, I’ve planned a series of shots that include both professional headshots and lifestyle images to reflect her dynamic brand.
See more from my studio branding photography here.
Preparing the Photography Studio Setup
Since the studio is in my home, I make a quick walk to the studio and begin setting up the space. This involves arranging the lighting equipment, testing the Godox flashes, and ensuring the savage backdrop is clean and wrinkle-free. Today’s shoot will feature a mix of neutral backdrops to keep the focus on the client, with pops of color through props and wardrobe changes.
Client Arrival and Pre-Shoot Consultation
Our lifestyle coach arrives, and we start with a brief chat to go over the plan for the day and solidify outfit choices. This is a crucial step to ensure she feels comfortable and knows what to expect. We discuss the different outfits she has brought and how they align with the different looks we want to achieve.
Begin Capturing Professional Headshots
We start with professional headshots. These are crucial for her website and social media profiles. I guide her through different poses, ensuring we capture her confidence and approachability. Using different angles and lighting setups, we achieve a variety of looks – from serious and professional to warm and welcoming.
Looking for professional headshots or business headshots? See my headshot gallery here.
Dynamic Lifestyle Photography for Brand Enhancement
Next, we transition to lifestyle shots. These are more dynamic and show her in action – doing yoga and other exercises and poses that feel like a lifestyle coach/wellness coach. The goal here is to portray her as a relatable and inspiring coach who is both professional and personable.
Concluding the Branding Photoshoot Session
We wrap up the shoot and have a quick debrief to ensure she’s satisfied with the session. She leaves excited about the images we’ve captured, and I’m equally thrilled about the stunning visuals we’ve created for her brand.
Learn more about the benefits of brand photographer.
Uploading Images and Taking a Break
After the client leaves, I head back to my workspace to upload all the images. While the files are transferring, I take my lunch because- a girls gotta eat!
Initial Culling of Photos
Once the images are uploaded, I start the culling process. This involves going through all the photos and selecting the best shots. It’s a meticulous task, but essential to ensure only the highest quality images make it to the final gallery.
Editing and Perfecting the Brand Photography
In the days following the shoot, I dedicate time to editing the selected images. This process includes color correction, retouching, and fine-tuning each photo to perfection. Since the client opted for the full image gallery, I make sure every image reflects her brand’s essence and meets her expectations.
Conclusion
A day in the life of a brand photographer is busy, creative, and immensely fulfilling. Each photoshoot is unique and presents an opportunity to bring a client’s vision to life. Today’s session with our aspiring lifestyle coach and yoga instructor was no exception – we captured her essence and created stunning visuals that will help her connect with her audience and grow her brand. I can’t wait to share the final images with her and see how she uses them to elevate her business!
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